The Dallas Cowboys Cheerleaders have achieved a significant 400% pay raise after years of low wages, a development highlighted in the second season of Netflix’s docuseries “America’s Sweethearts.” The series sheds light on the cheerleaders’ struggle for fair compensation and has garnered attention to longstanding pay equity issues within NFL cheerleading squads. Although the specific new wage amounts are not disclosed, former cheerleader Jada McLean revealed that she was compensated $15 per hour and $500 per appearance before the raise. She anticipates that veteran cheerleaders may soon earn over $75 an hour.
The show’s success has sparked public discussion about the low salaries of cheerleaders, especially given the injuries and skill required for the role. Previous issues over pay led to a 2019 class action lawsuit that increased wages from $8 to $12 per hour. Cheerleaders have often noted their compensation is starkly lower than that of NFL players, who earn millions annually.
As the cheerleaders navigate their professional lives, many maintain full-time jobs while performing, further explored in the latest season. The series documents their efforts to negotiate pay raises, highlighting frustrations when their proposed increases were not included in earlier contracts. Ultimately, the season concludes with a hopeful announcement of raises, which cheerleaders like Megan McElaney view as a validation of their efforts, emphasizing their value as athletes. Executive Charlotte Jones notes the cheerleaders’ dedication goes beyond finances, reflecting their passion for the sport and the team. The outcome of their pay negotiations signals a pivotal moment in the recognition of the cheerleaders’ contributions.
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