American Airlines has launched a new boarding technology across over 100 airports in the United States, aimed at preventing passengers from boarding out of turn. The system triggers an audible alert when passengers try to scan their boarding pass before their assigned group is called, allowing gate agents to intervene and direct them back to the correct line.
Initially tested at three airports, the technology has received positive feedback from both customers and American Airlines team members. Julie Rath, the airline’s senior vice president of airport operations, reservations, and service recovery, expressed excitement about the system’s performance and the overwhelming response it has received.
The success of the pilot program has led American Airlines to expand the technology to more airports, including major hubs like Hartsfield-Jackson Atlanta International Airport. The airline plans to continue rolling out the system to additional locations in the coming months.
In addition to preventing line-cutting, the new technology provides gate agents with valuable insights into the number of passengers in each boarding group and the anticipated arrival times for incoming flight connections. This allows for better pacing of the boarding process and improves the overall travel experience for passengers with tight layovers.
American Airlines’ innovative boarding technology is set to enhance the efficiency of the boarding process and reduce frustrations for both passengers and airline staff. With positive feedback and plans for further expansion, the airline is on track to revolutionize the boarding experience for travelers across the country.
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